
1.Founding and Ownership:
.On October 6, 2010, Kevin Systrom and Mike Krieger started Instagram.
.Instagram was purchased by Facebook in 2012 for about $1 billion.
2.User Base:
.Instagram has more than 1 billion monthly active users as of 2021.
.It is among the most widely used social media sites in the world.
3.Features
.Although it began as a photo-sharing app, Instagram has now grown to offer a number of features, including Reels, IGTV, Stories, and more.
.Stories offer a more transient mode of sharing because they vanish after a day.
4.Filter and Editing:
.A primary draw of Instagram at first was the extensive selection of filters it allowed users to add to their images.
.To improve and personalize photos, the app also provides a number of editing options.
5. Instagram Direct:
.Instagram Direct enables users to communicate with each other through private messages, images, and videos.
6.Business Features:
.Businesses are able to monitor reach and interaction with Instagram.
.Instagram gives corporate accounts access to features like Insights, which let them monitor reach and engagement.
.On the site, business accounts can also run adverts.
7.Explore Page:
Users can find new content on Instagram by using the Explore page, which is tailored to their interests and activities.
8.IGTV:
Users can upload and watch long-form, vertical videos using the IGTV (Instagram TV) feature.
9:Reels:
Instagram Reels is a short-form video tool that was introduced in 2020 and lets users make 15- to 60-second videos that are accompanied by music.
10.Algorithm
Instagram uses a sophisticated algorithm that considers relationships, interests, and interaction when deciding what content appears in users' feeds.
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